Relaunch

Website relaunch: replace the old site without losing the business

A relaunch is not a toy. The old site often still has addresses that Google, Bing and clients know: services, imprint, a subpage that ranks. Building “new and pretty” while letting old URLs die gives away visibility. Changing only colours stays in the template.

Seitenio starts relaunches with a conversation: what must stay (copy, images, domain, hosting)? What grates (kit, slow loads, no admin, no mobile reading)? Which pages should keep counting in search? Structure follows — Impuls, Atelier or Signatur — and a plan for redirects where old paths exist.

Designer level here means new type, new spacing, new image decisions, and still the copy that describes the business. Care in the first year belongs: after launch, hours and sentences often change first. From year two the annual plan at €240.

A relaunch fits when the site no longer matches the profession, when it rubs on the phone, when nobody can edit, or when a second language was glued on later. It does not fit when one sentence on the home page is wrong — that is care.

Send the current URL in the enquiry. We look before we name a frame. Conversation via WhatsApp, email or Teams. Booking follows that, not a cart.